Positioning Lab
Pricing

Pick the tier that matches your stage.

Subscriptions include monthly audit credits across the four frontier engines that matter — ChatGPT, Claude, Perplexity, Gemini — full evidence capture, scoring, continuous monitoring, and remediation. Upgrade, downgrade, or cancel anytime.

No contracts. Cancel anytime — no calls, no hassle.

Starter

$79/mo

1 audit credit / month

For solo operators testing the system on one brand.

  • Full positioning audit (clarity · differentiation · AI citability)
  • Top 3 priority fixes with rewritten copy
  • Technical findings: robots.txt, llms.txt, sitemap
  • Wikidata / Wikipedia entity check
  • Live AI visibility probe across multiple LLMs
  • Branded HTML / JSON export + print-ready view (Cmd+P → Save as PDF)
Choose Starter
Agency

$799/mo

50 audits / month

For agencies and operators tracking multiple brands at once.

  • Everything in Pro, plus:
  • 50 audits — every client, every campaign
  • Continuous monitoring — 10 brands, daily probes
  • White-label client portal + workspace seats & client roles
  • Read-only audit history API (bearer-token auth) for export and dashboards
  • Full prompt × engine matrix (brand, trust, comparison, category)
  • Dedicated account manager
Choose Agency

Compare plans

Starter $79/moPro $249/moAgency $799/mo
Audits
Audits per month150
Overall AEO score
Clarity / Differentiation / Citability
Entity authority score
Messaging gap analysis
Top 3 priority fixes (with rewrites)
Technical findings (robots / llms / sitemap)
Wikidata / Wikipedia entity check
Live AI visibility probe (multi-LLM)
Re-scan + side-by-side compare
Branded HTML / JSON export + print-ready view
Continuous monitoring
Brands monitored10
Probe cadenceDaily
Engines covered (ChatGPT / Claude / Perplexity / Gemini)
Coverage timeline + mention sparklines
Share-of-Voice vs competitors
Citation source breakdown + own-site flag
Sentiment per engine + prompt
Drift alerts (email + in-app)
Slack alerts (native bot)
MCP connector (Claude / ChatGPT)
Custom JSON webhooks
Remediation recommendations
Custom prompt panels
Snapshot export (HTML / JSON / print-ready)
Workspace
Workspace seats + client roles
White-label client portal
Read-only audit history API (bearer-token)
Priority support
Dedicated account manager
Add-on credits
No subscription?

Run a free probe.

Probe Check shows exactly how AI describes your brand today — free, live, no commitment. Pay only if you want it private.

Positioning Lab
Probe Check · free, $49 to keep private

Two engines. Full answers. Watch it happen live.

A real technical scan, then ChatGPT, Perplexity, Claude, and Gemini race to answer for your domain — free, no card, no login. Results are public by default; pay $49, up front or after the fact, to keep yours private instead. Multi-engine audits and composite scoring start at Starter ($79/mo).

Done-for-you

Want us to run the audits?

Our DFY engagement covers your monthly AEO measurement and remediation work — multi-engine audits, prioritised fixes, and a monthly review.

Positioning Lab
DFY · $2,000 / month engagement

Outsource AEO measurement to an operator.

We run the audits, write the remediation tickets, hand them to your engineers, and review progress monthly. Includes the Agency tier of the platform. Billed monthly by invoice (net 14) — not a Stripe subscription, no auto-renewal.

Prefer to talk first? Read more about DFY or email hello@positioninglab.com.

For agencies

Resell delivered AEO work to your clients.

Agency Partner bundles white-label platform access across your client book with monthly implementation credits — we ship the artifacts, you hand them to your clients under your own brand.

Positioning Lab
Agency Partner · from $2,500 / month, sales-discovered

A production backend for your AEO service line.

Everything in Agency — white-label portal, up to 50 client brands, API — plus a monthly allotment of shipped, ready-to-merge artifacts (llms.txt, schema markup, AI-readability doc rewrites) delivered white-label for resale. Sales-discovered pricing, billed by invoice — not self-serve checkout.

Prefer to talk first? Read more about Agency Partner or email hello@positioninglab.com.

FAQ

Plan questions, answered.

Can I cancel anytime?

Yes. Subscriptions are month-to-month. Cancel from billing — no contact required.

What happens to unused audits?

Subscription audits reset monthly. Topped-up credits never expire and roll over indefinitely.

Do you offer annual pricing?

Yes — 20% off any tier, self-serve, toggle above. Your full year of audit credits is granted up front and available anytime, not drip-fed monthly.

Can I switch tiers later?

Anytime. Upgrades pro-rate immediately. Downgrades take effect at the next billing cycle.

Is there a free tier?

No free subscription, but Probe Check is free — a live technical scan and a 2-engine AI race against your domain, no card, no login. It's the lowest-friction way to see platform output before committing. Pay $49 only if you want the result kept private.

How do refunds work?

If your first subscription audit didn't ship usable findings, we refund. Subscriptions prorate on cancel. If something goes wrong with a Probe Check privacy unlock, reply to any of our emails and we'll sort it out.